Sarah Michelle Gellar (aka, Buffy the Vampire Slayer1) is the celebrity ambassador for the Sounds of Pertussis vaccination campaign from the March of Dimes and Sanofi Pasteur. She recently published an editorial at CNN encouraging adults to get their pertussis vaccination in order to protect infants from this potentially fatal disease (aka, whooping cough).
Although we typically associate celebrity medical endorsements with disproven woonackery or dangerous foolishness, that is a bit unfair. We’ve always been able to recruit celebrity spokespeople for important public advocacy campaigns. In 20122, Amanda Peet made a splash for her advocacy in favor of vaccinations as a counter to Jenny McCarthy.
The Sounds of Pertussis campaign has clearly been learning from the successes (vaccination rates are down, infectious disease outbreaks are up) of the enemies of sound medical science, good public health, and social ethics. Continue reading “Buffy the Pertussis Slayer”